Adoption of generative AI increases among video game developers, survey shows

A recent annual industry survey from the GDC Festival of Gaming indicates a rise in the integration of generative AI tools within the professional workflows of video game developers. The data reveals that forty percent of the developers surveyed currently incorporate these tools into their daily work, marking an increase from thirty-six percent in the previous year, 2025. Usage rates vary across different segments of the industry. Developers specializing in free-to-play games reported the highest adoption rate at fifty-eight percent, while those working exclusively on mobile studios showed an even higher usage figure of seventy percent. The survey is being released amid ongoing industry discussions regarding the impact of generative AI. While some developers, particularly those in the independent sector, have voiced strong opposition to the technology, the integration of AI remains a central topic within the independent game development community.